by Lisa Wallace, Executive Director

Yesterday evening on my street, a man was running along with a bottle of water. I was stunned to see him drain the bottle and throw it into the willows that line the road.

I said, “Hey, please don’t do that.”

He looked at me with complete surprise and said, “What?” It was as if he didn’t understand what ‘that’ was. His view of the world seemed to be that there are two kinds of stuff… his and not-his. At some sub-conscious level he was thinking the street wasn’t his so it was okay to throw trash.

The challenge we have in a world of shared – and increasingly scarce – resources is that some people persist in acting like the resources belong to someone else. When they throw trash in the Truckee River, go 4-wheeling through Carpenter Meadows, or bulldoze the banks of Summit Creek, it’s as if they’re doing it to somebody else’s place, or to “The Man,” or some faceless bureaucrat.

But it doesn’t have to be this way. And many times it isn’t.

Dedicated volunteers and professionals from all walks of life – like our Weed Warriors – teach people that this is ours and it’s worth taking care of and they teach us that people like us care for places like the Truckee River, Trout Creek, Alder Creek, Bennett Flat Meadow, and Euer Valley.

If you’re reading this post, you are one of the people who take care of our places – please join our Weed Warriors this Saturday as they demonstrate “This is Ours” by identifying the noxious weeds that harm our native habitat. Join the Weed Warriors as they say “This place belongs to all of us and it’s worth taking care of.”

Photo: Musk Thistle, a nonnative, invasive weed located along the Truckee River, credit: Maxine Rix.

WE'RE HIRING: Lead Philanthropy. Advance Watershed Resilience.

Development Director – Truckee River Watershed Council (Full description linked here)
Location: 
Truckee, CA
Salary:
 $105,000–$125,000 + benefits

The Truckee River Watershed Council (TRWC) seeks an experienced Development Director to lead our philanthropic strategy and strengthen long-term funding for watershed restoration across the region.

This senior role is ideal for a proven fundraising leader who excels in major gifts, donor strategy, and board partnership, and who is ready to help shape the next phase of TRWC’s organizational growth. 

About TRWC
TRWC is a trusted regional nonprofit dedicated to protecting, enhancing, and restoring the Truckee River watershed. Our work strengthens forests, meadows, and aquatic habitat to improve wildfire resilience, water quality, and long-term ecological health. 

With an $8M+ annual budget and a strong reputation among public agencies, funders, and community partners, TRWC is entering an exciting new chapter of organizational growth and philanthropic expansion.

What You’ll Lead

What We’re Looking For

Compensation & Location 

To Apply 

Send a single PDF (cover letter, resume, three professional references) to: mprestowitz@truckeeriverwc.org. Applications will be reviewed on a rolling basis. Priority consideration will be given to candidates who apply by March 25.

Learn More